From Mid May 2013 I will be turning my attention to building Firstconversion into my own consultancy

What shape this will take is still under consideration

It is less likely to be SEO and anything with a long term, hard to decipher return. It is more likely to be social media based advertising using multivariate analysis tools like www.socialmoov.com to give medium size brands the same punch as big brands, for a lot less money than Saatchi & Saatchi charge

As a general ethos, I am looking to do things that generate immediately impactful returns

I am also likely to be doing mobile competition advertising, linking physical products to digital returns

Other than that, I am open to both insightful suggestions and lascivious approaches

Stephen

Connect with me on @firstconversion or uk.linkedin.com/in/stephencroome/